Built by Australian parents, for Australian families. Because every kid deserves what we had growing up.
The Origin
We grew up running between houses, calling mates from the kitchen wall phone, and making plans that didn't need a group chat.
Our kids deserve that same freedom — but every phone on the market comes with the entire internet attached.
Yap is designed, built, and backed in Australia. Not a Silicon Valley import. A phone made by Australian parents, for Australian families, that actually understands how kids grow up here — outdoors, independent, and connected to the people around them.
"KIDS DON'T NEED MORE SCREENS. THEY NEED REAL CONNECTIONS."Yaps, Gold Coast Australia
Made for Here
Not a Silicon Valley import. Not a repackaged gadget with an Aussie sticker slapped on it. A phone designed for Australian WiFi networks, Australian families, and the way Australian kids actually grow up — outdoors, independent, connected to their neighbourhood.
We run on Australian infrastructure, Australian support hours, and we ship from within Australia. When you have a question, you talk to us — not a chatbot based in another timezone.
Founding Families
We are launching with 100 founding families who help shape the product before it reaches a wider audience. They test early hardware, give honest feedback, and tell us what matters to their household.
That is not a marketing angle. It is how you build something people actually want — by putting it in their kitchens and listening to what happens next.
Keep Reading
First 100 families help shape the phone their kids will grow up with.
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